ViTA believes nature has all the answers and by designing natural products for best results and using innovative future-forward technologies, ViTA delivers you the best results nature can provide.

Consider all of the potential irritants that come in contact with your skin—chemical-laden personal hygiene products, fragrances, city-treated water, antiperspirants containing heavy metals…The list goes on and on. Switching and maintaining a natural, toxin-free skin care routine will not only help your skin feel and look healthier than ever before, but it could also help prevent future health problems.

The Problem With Standard Skin Care Products

The process of developing and putting a skin care product on the market is shrouded in mystery. You might think there are regulations in place to keep everyone honest but, believe it or not, the Food and Drug Administration (FDA) doesn’t need to approve what ingredients are added to personal care products for their release. If a company says an ingredient is safe, it’s basically deemed good enough for you to use. Scary!

Unfortunately, many of the “safe” ingredients in traditional skin care products are endocrine-disrupting phthalates, parabens, and synthetic fragrances. Endocrine-disrupting chemicals can cause reproductive issues and are linked to increased cancer risk (!). And the more you’re exposed to them, potentially through your daily beauty care routine, the more they concentrate in your body leading to potentially deadly consequences. That's why replacing your old toxic, synthetic beauty care routine with a more natural regimen is a great first step in helping you stay healthy.

Selecting Natural Skin Care Products

With a little research and smart shopping, you can find responsibly-made products to help you maintain a clean body and live a healthy lifestyle. Here’s what you should look for when purchasing skin care products: 

1. Certified by the Environmental Working Group program, ensuring that they are free of dangerous toxic chemicals
2. Transparency in all used ingredients, including natural fragrance additives
3. Leaping Bunny Certified by Cruelty-Free International so you know that you aren't supporting testing on innocent animals

The Ultimate Natural Skin Care Routine

A natural skin care routine is one of the best things you can do to promote the appearance of your skin, and it offers other perks as well. A recent study suggests that using natural ingredients on your skin can ease hyper-pigmentation and irritation, while another found that it can help reduce skin damage caused by the sun.

Step 1: Cleanse

Because the natural oils in your skin help keep your skin supple and moisturized, look for a natural cleanser that removes impurities, but doesn’t strip your skin of its natural oils.

Step 2: Exfoliate

Exfoliating promotes a radiant, youthful appearance and helps prevent blackheads and other stubborn issues. Use a gentle washcloth along with a natural cleanser like ViTA. Over-scrubbing can cause increased irritation, so be gentle and only exfoliate a couple of times a week.

Step 3: Tone

A toner can help clear oily skin and unclog pores; it’s a great addition to your beauty regimen. For an effective, natural toner, mix four parts distilled water and 1 part apple cider vinegar in a bottle. Apply with a cotton pad or with a spray bottle. Test it on a small section of your face before full application.

Step 4: Moisturize

Virgin coconut oil is a great natural moisturizer that not only improves the appearance of your skin but it also promotes elasticity. Cucumber is another option; the silica in cucumber is an essential component of healthy connective tissue and an excellent source of vitamin C, potassium, and folic acid. Combine smashed cucumber with organic yogurt and apply as a mask for 15 minutes.

All the Time: Complete Nutrition

There’s so much emphasis on skin care products that it’s easy to forget that healthy skin comes from the inside too. Complete nutrition is essential for supporting the health and appearance of your skin. Seek foods with plenty of antioxidants, omega-3 fatty acids, biotin, and vitamins A, C, E, and K. Vitamin A, C, E, and K all support skin tissue growth, regeneration, and encourage smooth-looking skin. Antioxidants help protect skin against damage from free radicals. Even biotin, also known as vitamin B7, supports healthy skin, hair, and nails.

You are what you eat, and the food you put in your body affects how your skin looks and feels. Healthy, whole, organic food will help you look healthy and whole. Unhealthy, unnatural, low-nutrition food will produce a much different result. Avoid processed foods and refined sugar. 

The ideal way to get the nutrients you need for a radiant complexion is by following a healthy, balanced diet based on fruits and vegetables like berries, grapefruit, kale, spinach, and peppers. This is a reliable way to obtain the nutrition and antioxidants you need. Nutrition from whole, organic food is always best but if you take nutritional supplements to fill the gaps in your diet, be sure they’re organic, plant-sourced, and from a trusted, reputable brand.

Finally, as important as it is to get the right daily nutrients, your lifestyle also matters. Don’t smoke, get enough sleep, exercise regularly, and stay well-hydrated. Some sun exposure is important and necessary for vitamin D production and other benefits, but too much can break down elastin and collagen, causing your skin to age. Know when it’s time to put on protective clothing or get in the shade.